Archive for the ‘context’ Category

A new dawn appears to rise for the humo universales. Not so much the individual renaissance view but the more social view of the PRB (Pre Raphaelite Brotherhood) that honours the base selfish human need to create a true, undying companionship and regards craftsmanship as its base. At the start of the 20st century industrialisation separated concept and skill. […]


do it again

12Apr11

Exaggeration adds drama and drama garners attention. The entertainment industry is well familiar with this trick to heap up tension and emotions. Also the drama-queens of popular culture in reality TV & You Tube know how to have Andy Warhol’s fifteen-minutes of fame by enlarging their life-events. Lately a lot of this ‘bigger-than-life effect’ is also […]


slow app

05Apr11

Serendipitor is a tool that helps you to get lost. The app combines directions generated by a routing service with instructions for action and movement. A straight line may be the shortest distance between two points—but it can also be the dullest. This app is helping smartphone users discover the road less traveled encourages users to get […]


immersive art

02Apr11

To show (off) the hours of practice, boards and shoes are thrown into the tree. The corporate memory of the skateboarders of this ramp.


The meaning of facial expressions have intrigued artists and scientists through the ages. The art of expressing emotions is explicitly used in theater, cartoons and animation. Apart from the body also the face is elementary to bring a character alive. Goya used this in his Caprioches: the 80 prints of universal follies and foolishness in the Spanish society […]


Roots interlace, spiders stick their threads. According to the mathematical sculptor Rinus Roelofs only humans create intentional structured mazes like a weaving pattern. R.Roelofs likes to transform 2D structures into 3D cupola’s or balls without using nails or glue, using leverage to balance a stabil construction. The proof of Roelofs’ pudding is not the combination of grids […]


Full experiences are often synonym for events that trigger all senses: image, sound, taste, smell and feeling. If you stage these conditions you influence someones state of mind because the sensual triggers are connected to our memories. Artist like WT Schippers – peanut-butter-floor (Boijmans van Beuningen), Job Koelewijn – baby-powder-wall (de paviljoens), Wolfgang Laib – bee-wax corridor (dePont) make you aware […]